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Certified Diamonds
Birmingham Jewellery Quarter
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Find the Ring That Tells Your Story
Birmingham's Jewellery Quarter

Find the Ring That Tells Your Story

From understanding the 4Cs to choosing the perfect setting - our guides are written by in-house specialists to help you buy with confidence.

GIA Certified Diamonds
In-House Specialists
Finance Available
Free Delivery & Returns

Expert Guidance

Your Guide to Buying an Engagement Ring

Buying an engagement ring is one of the most significant purchases you'll ever make. At JQ Diamonds, we believe that knowledge is confidence and confident customers make choices they'll cherish for a lifetime. Our engagement ring guides are written by our in-house diamond specialists in Birmingham's Jewellery Quarter, covering everything from the fundamentals of diamond grading to choosing the perfect ring style for your partner.

Choosing Your Metal

Ring Metals

Choosing Your Metal

The metal you choose has a profound effect on the look, durability and maintenance of your ring. From the cool brilliance of platinum and 18ct white gold to the warmth of yellow and rose gold, each has its own character and practical considerations. Our specialists can help you find the right match for your partner's style and lifestyle.

Metals Guide
Finding the Right Diamond Shape

Diamond Shapes

Finding the Right Diamond Shape

The shape of the centre diamond is often the first thing people notice about an engagement ring. From the timeless round brilliant — known for its exceptional fire and brilliance — to the elegant elongated oval, dramatic emerald cut, and romantic pear shape, each offers a distinctive look. The right shape is a deeply personal choice.

Diamond Shapes Guide

Got Questions?

Frequently Asked Questions

Can't find your answer? Our specialists are always happy to help.

There's no fixed rule — the right budget is entirely personal. At JQ Diamonds, our engagement ring collection starts from around £1,500 for a certified diamond ring, with the majority of our clients spending between £2,000 and £5,000. Our specialists will work with you to find the best possible diamond within your budget, prioritising the qualities that matter most to you.

Cut is widely considered the most important of the 4Cs, as it has the greatest impact on a diamond's brilliance and sparkle. A well-cut diamond will reflect light beautifully even if its colour or clarity grades are not perfect. That said, the ideal balance depends on your priorities — our specialists can help you understand the trade-offs and find the best stone for your budget.

Both metals appear similar in colour, but platinum is denser, heavier and more durable than white gold. It's also naturally white, so it won't require rhodium replating over time as white gold can. Platinum rings are generally more expensive but require less maintenance. White gold offers a very similar aesthetic at a lower price point and is an excellent choice for many customers.

Yes — bespoke commissions are one of our specialities. Our in-house goldsmith works directly with clients to create truly one-of-a-kind pieces, from initial sketch through to CAD design and finished ring. The process typically takes around six weeks. Book a consultation to discuss your vision and we'll guide you through every step.

The most reliable approach is to borrow one of their existing rings (worn on the ring finger) and bring it to us — we can measure it accurately in store. Alternatively, you can use our ring size guide which includes printable and household measurement methods. If you're still unsure, it's always easier to size up slightly and have the ring adjusted after the proposal. We offer lifetime resizing on all JQ Diamonds rings.

Book an Appointment

Start Your Journey in Person

Visit our showroom in Birmingham's Jewellery Quarter. Our specialists will guide you through every option — with no pressure, just expertise.